Abstract:
According to the Small Business Administration there are 20,000,000 small businesses in the United States that have no employees. Your chances of becoming a successful member of this group can be greatly enhanced by starting with a great business model. A successful business model requires two things—a good idea and strong operational support. This book, written by an expert in business model design, can be your best friend in helping you evaluate your idea and its operational resource requirements. It leads you through the step-by-step process of designing your business model using three simple worksheets. It’s easy to read, understand and apply. You can do it, too!