Alan is founder and president of K'nechtology Inc., one of Canada's Leading SEO, SEM and Web analytics consulting firms since 1998. In 2010, he helped found Digital Always Media a full service SEO, SEM and social media marketing company.

K'necht has been implementing web analytic solutions since 1996. K'necht is an internationally published columnist, has been interviewed by numerous publications including: Cnet, The Wall Street Journal, Globe & Mail, National Post and CBC radio. Over the years he has delivered many keynote and conference addresses at events throughout North America, Australia and England.